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Nov 24, 2024
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MCCC College Catalog 2023-2024 [ARCHIVED CATALOG]
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BMGT 202 - Business Communication in a Digital Age Credit Hours: 3 Billable Contact Hours: 3 Prerequisites: ENGL 151 and one of the following: BUSAD 151 , BMGT 160 , BMGT 201 or ENGL 154 Session Cycle: FW
This course covers the principles, practices, ethics, and management of communication in a business environment, with an emphasis on both traditional and emerging media. Students will learn effective methods for planning, creating, transmitting, and managing information for a variety of purposes, and they will develop an understanding of the effective use of digital communication tools like social media and web sites. Students will also study strategies for managing a business’ presence on the Internet.
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