Associate of Applied Science
Monroe County Community College’s associate of applied science degree in digital media marketing and communication enables students to obtain a broad introduction to the concepts and techniques used in the field of digital media and marketing.
Program Outcomes
A. Communicate clearly and effectively in both oral and digital forms to an intended audience using appropriate strategies and methods.
B. Employ writing/ communication tactics to create concise, persuasive content that support organizational, communication, and marketing objectives.
C. Discern and evaluate different social media platforms’ scope, audiences, and organizational usage benefits and risks.
D. Use effective design and visual tools and layouts to effectively communicate digital messages.
Career Opportunities
Graduates of this program will potentially be prepared for entry-level employment in:
- Public Relations
- Advertising
- Marketing Communications
- Digital Marketing Experience
- Social Media Influencers
Transfer Information
For information regarding transfer opportunities for this or any program, please visit the Transfer section of the MCCC website.
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